The project began with a thorough analysis of the brand’s values, target audience, and market positioning. We designed a logo that embodies the brand’s sophistication and uniqueness. The color palette was carefully chosen to reflect the brand’s elegance and creativity, while the typography was selected to convey a modern and luxurious vibe. We also created a mood board to guide the visual direction of the brand.
To ensure consistency across all touchpoints, we developed a brand guideline document that outlines the proper use of the logo, colors, and typography. We also designed packaging, labels, and promotional materials that align with the brand’s identity. Additionally, we created social media templates and advertising campaigns to help the brand establish a strong online presence. The result is a cohesive and visually striking brand that resonates with its target audience.